brand.Gris Beauty

summary. The Gris Beauty identity balances pared-back elegance with a bold hit of yellow, a visual cue that adds energy, youth, and standout shelf presence without sacrificing luxury. From the oversized typography to the minimalist packaging system, every detail was designed to feel intentional, clean, and ready for the modern skincare consumer.

  • Brand Identity, Packaging, Wayfinding

  • Full Scope Brand Identity

The brand extends seamlessly across packaging, campaign visuals, website, and wayfinding, proving that science-led doesn’t have to mean sterile, and luxury doesn’t have to feel serious. The result: a skincare brand that’s quiet in its confidence, loud in its impact, and built to resonate with a new generation of beauty buyers.